More Advice on Bring Your Own Device (BYOD)

The publication, mHealth News, offered some very useful advice to hospitals looking to implement BYOD smartphones as part of a clinical communication and collaboration (CC&C) deployment.

  1. Start with a strategy
  2. Establish an appropriate use agreement
  3. Containerize
  4. Monitor
  5. Expect that this isn’t foolproof

Via our experience with numerous BYOD deployments, we would like to add a few more:

Standardize your software

Deploying clinical communication and collaboration (CC&C) software to hundreds (and maybe thousands) of clinicians is hard enough. Don’t make the task more difficult by selecting one app for BYOD users and a different app for the shared devices owned by the hospital. Pick software that can run in both modalities. That way, your training and administration costs (and headaches) are minimized.

Worse yet is if you select CC&C software that utilizes one app for doctors and a separate app for nurses. This will make adoption of the new technology much more difficult and will open a new rift between clinicians. Pick a CC&C product that can support all clinicians with the same application.

Start small but go big quickly

Starting your CC&C deployment with a contained pilot is always a good idea, but once you are ready to roll, get to it. Deploying CC&C in your hospital is just like the first time that desktop telephones were introduced many, many years ago. Nothing is more frustrating for a clinician than having a new communication tool that can only reach a small portion of staff. Broad deployment begets broad adoption and your ROI will be achieved as quickly as possible.

Communicate, Communicate, Communicate

If you’ve made an investment in smartphones and CC&C, then use it – and – keep in contact with clinician groups as they discover new use cases. A couple recent examples that we’ve seen:

  • A hospital with an unplanned EMR outage utilized their CC&C software to keep all of the clinicians informed on the downtime status and kept the IT team in touch with one another in real time as they resolved the crisis.
  • Another facility uses their CC&C software to let everyone on a unit know when a new patient has arrived on the floor. Each clinician then stops by the new patient and says “hello” when they have a free moment. This high-touch approach improves patient satisfaction immensely.

Monitor the types of communication and how much. For example: We encourage clients to monitor and measure the message count for each type of clinician interaction (Ex: doctor to doctor, nurse to pharmacy, etc.) This will give you metrics on where the communication is strong and where some additional attention and maybe training is needed to improve the CC&C impact.

If you’re looking for more best practices as you formulate and deploy your CC&C strategy, please reach out to us. Our project teams are well-versed in what works (and what doesn’t) and we are happy to help.

Year-End Review/2016 Preview

What did we see in 2015 and more importantly what lies ahead for 2016? Let’s take a look back:

Gartner defines the category – when Gartner puts out a report defining your market and product category, it’s show time. In August, Gartner published a market guide for Clinical Communication & Collaboration, affectionately known as CC&C. Since it’s now official, we’ll start using the CC&C moniker when referring to our market space.

CC&C goes mainstream – We saw a marked increase in RFP/RFI activity last year. When hospitals take the time to release a formal request and set-up a review process, it’s a sign that CC&C is beginning to cross the chasm from the early adopters to the majority.

iOS dominates the BYOD healthcare market and Android begins to appear – Not surprisingly, iOS dominated the BYOD market in healthcare. At Mobile Heartbeat, 92% of our clients’ BYOD users ran the iOS version of our app.  Although our Android app accounted for a much smaller percentage, the user base was consistent.

So where do we go in 2016? Most likely, we will expand on the three themes from last year.

Other analyst firms jump into the water – look for other firms to try and further define the market by:

  • Feature set – full-featured vs. text-only
  • Market segment – acute care vs. ambulatory vs. physician group
  • Target users – clinicians vs. patients vs. both

Bottom line is that mobilization in healthcare is here to stay.

The movement gathers momentum – In a recent interview session with clinicians who were asked about mobility, the question was posed, “Looking at your workflow, what would you like to do on a smartphone?” The answer: “Everything.”

BYOD makes advances – In 2015, the ratio of CC&C devices in use was 80% shared devices (those supplied by the organization) and 20% BYOD. Looking at the expected deployments in 2016, this ratio will change to 67% shared and 33% BYOD. Leading CC&C vendors must focus on making the BYOD experience equal (or even better!) than the captive, shared device experience.

So, with the look into the crystal ball for 2016, we wish everyone a Happy New Year!

MH-CURE’s healthcare secure messaging app helps improve ED efficiency

Running around the halls of a hospital to find a doctor or nurse takes precious time. With healthcare secure messaging, one hospital is working to improve communication and efficiency.

In the emergency department, time is of the essence. Paging or calling sought-after doctors and nurses in that setting can be disruptive, and they may be too busy to answer.